In business and in life, there’s a huge difference between influence and impact. Influence is loud, it gets attention, it fills rooms, and feeds egos. But it’s temporary because influence depends on perception. Impact, on the other hand, is quiet. It doesn’t always get applause in the moment, but it changes people, it leaves a mark that lasts long after the lights go out. In the mortgage industry and in leadership, we’ve seen plenty of influencers. People who know how to look the part, say the r
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