The Conversation

TikTok sale puts app’s algorithm in the spotlight – a social media expert explains how the For You Page works and what changes are in store

Kelley Cotter has received funding from the National Science Foundation. President Donald Trump announced on Sept. 19, 2025, a preliminary agreement for the sale of a majority stake in TikTok from ...
Forbes

The Humble Origins Of TikTok’s Almighty Algorithm

An exclusive excerpt from Every Screen On The Planet reveals how the social media app’s powerful recommendation engine was shaped by a bunch of ordinary, twentysomething curators—including a guy named ...
Hosted on MSN

TikTok users would feel the impact if algorithm isn't part of a sale, experts say

TikTok engages more than 170 million Americans with its endless scroll and viral content, but as a potential sale for the popular platform nears, experts are concerned about the future of the app's ...
syracuse.com

TikTok algorithm to be licensed to US joint venture led by Oracle, Silver Lake

WASHINGTON (AP) — Tech giant Oracle will spearhead U.S. oversight of the algorithm and security underlying TikTok’s video popular platform under the terms of a deal laid out Monday by President Donald ...